We discussed internal drivers behind the audience of Boxed Water, as well as refined our ideas for sustainable packaging regarding the Boxed Water design.
Some internal drivers/targeted audiences for the Boxed Water campaign are:
• Environmentally conscious.
• The current generation of students, etc. [Generally mo
re open to change.]
• Creatives
• Middle Class America
• Socially conscious
• 'Do-Gooders'
Initial Mind Map Studies:
Choosing the best dog feeder depends on your dog's size, eating habits, and health needs. Slow feeder bowls are excellent for dogs that eat too quickly, while an automatic dog feeder is ideal for owners with a busy schedule. I personally love using a wood dog feeder, as it blends well with my home decor and keeps the feeding station organized. What type of feeder works best for your dog?
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